Puddle Pics Advantage
Puddle Pics’ unique service and product will enhance and add value to your swim school program. This fun yearly event provides parents with happy memories of their time at your swim school and of their children’s swimming achievements.
WE OFFER
✔ No booking fees for swim schools
✔ Free service for parents with no obligation to purchase
✔ Easy online booking with no upfront payment required
✔ Multiple digital photo packages to suit all budgets
✔ No disruption to lessons
✔ No waiting weeks for online galleries – view your photos on the day
✔ A photographer with a unique gift for working with children
✔ Over 15 years of underwater photography experience
✔ Qualified photographer and learn-to-swim instructor – giving a unique understanding of child development, water confidence and creating the best possible underwater experience
✔ Natural, fun and confidence-building photo experiences for every child
How It Works
To create a smoother experience for families and swim schools, Puddle Pics now operates photo shoots from Friday to Sunday only with set session times:
Friday
9:00am–12:00pm and 3:30pm–6:30pm
Saturday & Sunday
8:00am–12:00pm
We’ve also introduced a new online booking system to make the process easier for everyone.
Booking is simple:
✔ Parents book a personalised 10-minute session online
Choose a time that suits your family.
✔ We do all the setup
Puddle Pics creates the email and booking link – all you need to do is send it to your families.
✔ No upfront payment
Families only purchase if they love their photos.
✔ Instant photo viewing
Parents view images immediately after their session with no obligation to buy.
Why Our Booking System Works Better
✔ No disruption to swim lessons
Photography takes place in one designated area, with parents bringing their children over at their allocated session time, allowing lessons to continue uninterrupted.
✔ Flexible booking options
Families who swim on different days can still book a dedicated photo session or arrange a make-up session if needed.
✔ Instant photo viewing
There’s no waiting weeks for an online gallery. Families can view their photos immediately after their session and choose only the images they love.
✔ A more relaxed experience
A smoother, more organised and professional process creates a better experience for children, parents and swim school staff alike.
✔ More time with every child
Dedicated one-on-one sessions allow Jo to build trust and confidence, especially with shy children, resulting in more natural smiles and beautiful photographs.
✔ Family photos welcome
Parents and siblings are welcome to join the session, creating special underwater memories the whole family can treasure.
✔ Better results
Less rushing means more fun, stronger connections, more genuine smiles and unforgettable underwater memories.
Why Use Puddle Pics?
Most experienced and recognised professional underwater photography service in the swim industry
A fun unique product combined with service tailored to your needs
State of the art underwater camera equipment capable of taking up to 6 photos per second
Photos sold in high-res digital format emailed or on USB
No cost to the swim school and no extra work for swim school staff
Marketing material provided including posters, brochures and media kits
Fun yearly program for children, teachers and parents
95% of our swim schools book year after year
20% discount on packages for swim school staff and their kids
Free photos of your staff underwater
Special Commercial photo packages for partner swim schools
FURTHER INFORMATION
- All Puddle Pics staff undergo working with children checks
- All photos are taken solely for purchase by parents
- Puddle Pics owns all rights and interests in the sold photos
- Puddle Pics does not use sold photos for commercial purposes without parental consent
- All Puddle Pics staff will abide by the safety policies of the swim school
- We have a trauma free policy. Any child who is upset will not be photographed.

